Knowledge category · 21 articles
Sales
Hotel sales execution, account development, group qualification, conversion, reporting, prospecting, and customer decision support.
What Is a Hotel Sales Call?
A hotel sales call is a planned conversation with a prospective or existing customer to understand hotel-business needs, evaluate fit, strengthen the relationship, and agree on useful next steps.
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Account Management
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Account Planning
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Account Production
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Contracted Group Business
What Is a Group Cutoff Date?
A group cutoff date is the date associated with releasing unused room-block inventory or ending an agreed reservation window, subject to the hotel’s system setup, agreement, availability, and operating process.
Sales · Contracted Group BusinessWhat Is a Hotel Group Contract?
A hotel group contract is a written agreement covering group guestrooms and the related obligations accepted by the hotel and the contracting party.
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Corporate and Local Negotiated Business
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Corporate and Negotiated Business
What Is a Corporate Hotel Account?
A corporate hotel account is a company or organization whose travelers, meetings, crews, projects, or other lodging needs are managed as an identifiable hotel sales account.
Sales · Corporate and Negotiated BusinessWhat Is a Hotel RFP?
A hotel request for proposal (RFP) is a structured invitation asking a hotel to submit rates, availability, services, terms, and property information for defined lodging, group, meeting, or account needs.
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Group Conversion
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Group Lead Qualification
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Group Sales
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Group Status
What Is a Definite Group?
A definite group is group business the hotel treats as confirmed under its approved sales process, with the required commitments completed for the hotel to move the business into forecast and operating handoff.
Sales · Group StatusWhat Is a Tentative Group?
A tentative group is proposed group business that has not yet met the hotel’s requirements for confirmed or definite status, such as a completed agreement, decision, deposit, credit approval, or other property-defined condition.
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Market Segments
What Is Crew Business?
Crew business is recurring or project-based lodging for people traveling together because of a shared work assignment, such as transportation, utility, production, construction, or field-service crews.
Sales · Market SegmentsWhat Is Project Business?
Project business is lodging demand created by a defined temporary assignment, development, installation, relocation, response effort, or other work project.
Sales · Market SegmentsWhat Is Transient Business?
Transient business is hotel demand booked for individual travelers outside a contracted group room block. It can include leisure, business, government, package, wholesale, and other individual reservation segments, depending on the hotel’s definitions.
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Room Blocks
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Sales Calls
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Sales Pipeline
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Sales Reporting
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